Saturday, January 23, 2010

'HOW LAWYERS CAN GENERATE CLIENTS ON FACEBOOK SOCIAL NETWORKING WEBSITE' By Olabode Orukwu


Traffic is the lifeblood of any website or blog. Even if your site is about the cure of the dreaded aids disease and nobody knows about it, there will be no traffic and you will not make sales. As a lawyer if you have a site online, your desire is to generate continuous traffic that will generate more clients to your chamber.

The good news is that you can get targeted free traffic for your chamber with social networking websites. Social networking websites are online communities' platform where people interact. The platform allows people to find old friends and make new ones. Everybody is free to express themselves, upload pictures, video, add music and link to your website.

Examples of social networking websites are Facebook, Orkut, Myspace, Squidoo, Hubpages. With this article, I will be discussing how you can generate more clients from facebook, a social networking website. It has become one of the most popular social networking websites that can be used to make more profit for anyone that understand how to showcase his/her business on the platform.

According to alexa.com traffic ranking of websites, it's the number two after google.com globally. Presently now, the network has over 300 million active users and has many ways for business owners to reach targeted markets on the platform. Below are some of the proven ways to reach potential clients through facebook.

1. Create a profile for your business: The basic thing you can do on facebook to brand your chamber is to create a profile for your business and include the link to your blog and website.

2. Start adding friends to your profile each day: You can now start adding your business colleagues and clients that are already on facebook as your friends. You can also search for new friends to add. The maximum friends limit is presently 5,000. The more friends you add to your profiles, the more people you can socialize with. Facebook allows its users to connect with each other and share information by posting personal information, photographs and connecting to other users who share common interests. The system offers a convenient search feature, which can be used to locate people who may already be members.

3. Start a facebook group: You can start a group to educate people on their civil rights and everything that relates to law. The advantage of running a group is that they are viral and you can invite all your friends to join your group. The disadvantage is that they are not indexed by the search engines and cannot be viewed by people who are not members of Facebook. You may also join groups that are associated with law. Also participate in discussions, share pictures and make announcements relevant to the law profession.

4. Create a facebook page: You can create a facebook page for your chamber. It has additional features compared to group. The advantage here is that they are indexed by Google and available to people that are not Facebook members. When someone becomes a fan of your page, it shows up in their profile. You should see that the most important keyword the page name shows as the page title, making your page search engine optimization friendly. For you to promote your page effectively, you may offer some valuable products for free.

5. Promote an event you are running on your business: You can create an event and then invite all your contacts on facebook to attend it.

6. Promote your blog: You can share information that is on your blog by either posting a note or by importing your external blog. With your facebook profile or facebook page for your chamber, you can add the RSS feed from your blog so that your page will automatically update with your latest postings. When the blog is posted, the note is displayed in your profile and all your friends are notified about it.

7. Sell on the marketplace: Facebook has a marketplace where items can be listed for sale. You can sell your products that are relevant to your group on the facebook marketplace.

8. Put your Facebook link on your website and blog: One of the most effective ways to build a Facebook presence is to put your Facebook link on your website and blog so that people visiting your site can join you on Facebook.

contact:
olabode@oakcomputers.net Tel: 08033205456

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